Marco benitez

Raised in Mexico with an insatiable curiosity and entrepreneurial spirit, Marco Benitez built his career at the intersection of health, technology, and sports science. Starting as a Tae Kwon Do champion, Marco’s discipline and resilience guided him into biomedical engineering, then into high-stakes roles in pharmaceutical giants like Roche and Novartis. Here, he witnessed the transformative power of data in healthcare—and saw a profound opportunity to make health metrics more accessible and actionable.

Determined to improve health management and bridge the gap between raw data and real impact, Marco co-founded ROOK. Initially focused on wearable tech for fitness, ROOK evolved, expanding into healthcare and insurance as Marco envisioned a platform that could make data universally beneficial. Partnering with co-founder Jonas Dücker, Marco leveraged his deep industry knowledge to create ROOK’s powerful API, which harmonizes data from diverse wearables to serve personalized wellness and healthcare needs.

Marco’s mission with ROOK isn’t just technical—it's personal. “Health data has the power to improve lives,” he says, “but only if it’s accurate, standardized, and accessible.” For Marco, ROOK isn’t merely a business; it’s a vision to empower healthier lives through data, where technology, integrity, and human-centered care converge.